Now that My Local Deals has begun to establish itself across Surrey, we have decided to broaden our services to include much of South London too. Having added Radio Jackie to our list of media partners in December 2009, we have been very pleased with the resulting impact - which has shown a substantial increase in visitors to the site. Consequently, we have launched our second advert which, in contrast to the customer focus of our first Jingle - is aimed at appealing to a Business audience. It runs several times a day and you can listen to it here:
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Listen to our first campaign here:
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To further assist potential business clients, here is a map detailing the geography of the Radio Jackie listenership:
In terms of audience data: core listeners: 25-54 year olds; Split c. 48% male and 52% female; 74% ABC1 and 26% C2DE. Radio Jackie and My Local Deals - better together! If your business would like to try a campaign on Radio Jackie - you can obtain a 30% saving when you subscribe to My Local Deals. Further details here.
